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Toyota and Morgan Spurlock are finding the “Bull” in Hydrogen Fuel Cells

After hearing flack about the all-new Toyota Mirai, Toyota’s “turning point” hydrogen fuel cell car, Toyota partnered with award-winning documentary filmmaker Morgan Spurlock for a new video series called “Fueled by Everything.” The first video shows that critics  who call hydrogen fuel cells “bullsh*t” aren’t that far from the truth. The first segment, in fact, is titled “Fueled by Bullsh*t,” and features an engineer walking the viewer through the process cow manure goes through to be stripped of it’s hydrogen, and then used to power the all-new Toyota Mirai. “This project gave us the opportunity to dive into a world that most people don’t understand but has the potential to change our world. Witnessing manure, something most of us view as being pretty disposable, being transformed into hydrogen fuel to power a car was pretty remarkable. I think this short film is pretty compelling evidence of what could be possible in the years ahead,” said Spurlock. You can see the “Fueled by Everything,” series and get more information on what Toyota is doing with the hydrogen powered car they call a “turning point,” by visiting the Toyota Mirai website. “We’re putting hydrogen in the spotlight for its exciting potential as a renewable fuel source. This is the beginning of the road for hydrogen, but we see the potential and we’re making a long-term investment in the future,” said senior vice president of automotive operations, Toyota Motor Sales, U.S.A., Inc Bob Carter. Moving forward and making way for a future of innovation is what Toyota’s Mirai is all about. At Brent Brown Toyota we are anticipating the new waves of innovation that the hydrogen fuel cell powered cars will bring in the future. For your car purchases today and tomorrow, come by our dealership or view our selection at our Brent Brown Toyota website. Make sure you do not miss any of the events or specials going on at Brent Brown Toyota! FOLLOW US on Twitter and LIKE US on Facebook!

Toyota Wants to Protect You and Your Family with Their New Toyota Safety Sense.

At the New York Auto Show last month, Toyota introduced the all-new 2016 Toyota RAV4 Hybrid SUV featuring the new Toyota Safety Sense technology. With this move, Toyota is raising the bar on user safety by bringing automated driver assist technologies closer to the mainstream. “Taking high-level driver assist to the next level, the safety packages will be offered as a very-low-cost option and will be systematically introduced across nearly all U.S. Toyota models and trim levels, by the end of 2017,” said Jim Lentz, President and CEO Toyota Motor North America. The Toyota Safety Sense C package, for compact cars, comes with the following driver assist technology: pre-collision system, lane departure alert and automatic high beam. Where the Toyota Safety Sense P package, for mid-sized and premium models, also includes pedestrian pre-collision system and dynamic radar cruise control. “Pushing these systems across our lineup, as quickly as possible, can help protect people in the event of a crash. More importantly it will help prevent some crashes from ever happening in the first place,” Lentz said. “At Toyota, we believe that the ultimate desire of a society that values mobility should be the eventual elimination of traffic fatalities and injuries,” said Bob Carter, Senior Vice President of Automotive Operations at Toyota Motor Sales, U.S.A. Inc. “Toyota is proud to expand the availability of these technologies – and to do so at an excellent value proposition for our customers as well.” Stay tuned for more information on the all-new 2016 Toyota RAV4 Hybrid SUV and Toyota Safety Sense. In the meantime, come see our team at Brent Brown Toyota and check out our selection of new 2015 Toyota RAV4 models. We also have a large selection of other new, Certified Pre-Owned and quality used cars, trucks and SUVs for you to choose from. Make sure you do not miss any of the events or specials going on at Brent Brown Toyota! FOLLOW US on Twitter and LIKE US on Facebook!

The 2015 Toyota Family Teacher of the Year goes to Kristen Whitacker

These days, getting family members involved in their children’s school work is no easy task, but one Washington, D.C. teacher has decided to take on the challenge. Kristen Whitaker is a teacher at Columbia Heights Education Campus (CHEC) in Washington, D.C, where the student population is 100 percent minority and 90 percent low-income. She leads a family engagement effort, where she herself, as well as fellow faculty who she has trained, have completed over 200 combined family visits. On March 11 th, the National Center for Families Learning (NCFL) and Toyota recognized Kristen Whitaker as the 2015 Toyota Family Teacher of the Year for her efforts in engaging students’ families in their children’s education.  The award included a $20,000 grant to fund a family summer camp program she created for low-income minority students and their families. “The family summer camp Kristen plans is a great example of using the Toyota Family Teacher of the Year grant to employ the latest approaches to intergenerational learning in a program that will appeal to and reach entire families,” said Mike Goss, Vice President of External Affairs, Toyota Motor Engineering & Manufacturing North America. How do family visits help the students? “Study after study has proven that parents engaged in their children’s learning increases student achievement,” said Sharon Darling, President, NCFL. “And more recent studies also indicate that the willingness of a parent to get involved in their child’s education is very powerful in strengthening the parent-child relationship … as well as the entire school and the community as a whole.” Congratulations, Kristen, from all of us at Brent Brown Toyota. We are so proud to be a part of a family that is so focused on helping others. Make sure you do not miss any of the events or specials going on at Brent Brown Toyota! FOLLOW US on Twitter and LIKE US on Facebook!

Toyota is keeping it Family-Friendly Times Three

Kelley Blue Book’s list of the 15 Best Family Cars for 2015 is finally out and Toyota snatched up three spots. Toyota vehicles that made the list were the 2015 Camry, 2015 Highlander and the 2015 Sienna. The KBB judges selected the models based on a variety of factors such as rear-seat entertainment, safety, child seats, comfort and cargo space. See Kelley Blue Book’s full list below: 15 Best Family Cars for 2015 (in alphabetical order) 2015 Chevrolet Impala 2015 Chevrolet Tahoe 2015 Ford F-150 2015 Honda Accord 2015 Honda Civic 2015 Honda CR-V 2015 Honda Odyssey 2015 Hyundai Sonata 2015 Kia Soul 2015 Nissan Pathfinder 2015 Ram 1500 2015 Subaru Outback 2015 Toyota Camry 2015 Toyota Highlander 2015 Toyota Sienna From the family-friendly Camry to the eco-friendly Prius, we’ve got the perfect Toyota model for you! Come visit our team at Brent Brown Toyota and see the innovative vehicles we have available. We carry a large selection of new Toyota, Toyota Certified Used and other quality used vehicles. Don’t miss any of the events or specials going on at Brent Brown Toyota! FOLLOW US on Twitter and LIKE US on Facebook!

A Whole New Road for Teens

As part of the Toyota TeenDrive365 initiative, Toyota has launched a new distracted driving simulator with Oculus Rift. The simulator gives both teens and parents the opportunity to use a virtual-reality experience to learn safe driving habits. Along with many other features, the simulator incorporates 360 degree head tracking that allows the user to look around while the simulator tracks the head movements in real-time. “Oculus Rift provides a virtual reality driving experience that mirrors real life behind the wheel, giving us a powerful, one-of-a-kind way to show parents and teens how everyday distractions can affect their ability to drive safely,” said Marjorie Schussel, Corporate Marketing Director for Toyota. “This is the most innovative example of how we’re helping teens and parents become safer drivers together through our ongoing Toyota TeenDrive365 initiative.” Check out the video below to get a sample of the virtual driving experience. Be sure to check out all of the cool TeenDrive365 features and tools found on the program website. We are proud of the emphasis Toyota places on driver safety through programs such as this one and through the vehicles it creates. Be sure and come visit our team at Brent Brown Toyota and see the safe and reliable vehicles we have available. We carry a large selection of new Toyota, Toyota Certified Used and other quality used vehicles. Don’t miss any of the events or specials going on at Brent Brown Toyota! FOLLOW US on Twitter and LIKE US on Facebook!

Driving may be our specialty but we like walking too…

We all know Toyota is a big part of people getting from place to place. When we think about the mobility Toyota provides though, we probably think more of vehicle transportation instead of people’s physical mobility such as walking and running. But Toyota actually has a big hand in that too. Toyota Motor Corporation recently began clinical trials for its “Walk Training Assist” and “Balance Training Assist” rehabilitation-aid partner robots in medical facilities in Japan.Toyota has been working on these robots since 2007 and created them as tools to help patients with lower limb paralysis, leg injuries and balance trouble.

Toyota Makes Trash Look Pretty

Toyota takes its environmental commitment seriously and is always looking for innovative ways to better our environment, even if it means taking out the trash. Check out how Toyota’s Kentucky plant will soon be generating production power from the plant’s local landfill. We’re proud to be part of a team that can turn something such as trash into something so incredible. This type of innovation and quality is part of everything we do and we can’t wait to show you! Come visit our team at Brent Brown Toyota and see the large selection of new Toyota, Toyota Certified Used and other quality used vehicles. Don’t miss any of the events or specials going on at Brent Brown Toyota! FOLLOW US on Twitter and LIKE US on Facebook!

Tacoma Time

We’re always here to give you the latest and greatest updates and we’re excited to finally share more than just a Tacoma teaser with you—announcing the All-New 2016 Toyota Tacoma! Check out the unveiling video below and see the great new features and technology for yourself! We want you to be the first to hear new Tacoma announcements and developments so be sure to sign up for Tacoma updates! While you’re waiting on the release of the All-New 2016 Tacoma, come visit our team at Brent Brown Toyota and see the large selection of new Toyota, Toyota Certified Used and other quality used vehicles we have available. Don’t miss any of the events or specials going on at Brent Brown Toyota! FOLLOW US on Twitter and LIKE US on Facebook!

And Here Comes Tacoma…

Mondays may not be the most popular day of the week, but one Monday in January just got a whole lot cooler. The all-new 2016 Toyota Tacoma was unveiled on Monday, January 12, 2015 at the 2015 North American International Auto Show. Here’s a teaser video you just might enjoy. We can’t wait for the exciting new 2016 Tacoma and we know you can’t either.  In the meantime, come visit our team at Brent Brown Toyota and see the large selection of new Toyota, Toyota Certified Used and other quality used vehicles. Don’t miss any of the events or specials going on at Brent Brown Toyota! FOLLOW US on Twitter and LIKE US on Facebook!

Linking Up the HomeLink

Did you know your HomeLink system in your new Toyota can link up to three garage door openers, estate gates or security lighting systems? No more fumbling around looking for openers or keys. Toyota has you covered. Check out the video below and see just how easy it is to program. Come visit our team at Brent Brown Toyota and see the many neat features our Toyota vehicles offer. We have a large selection of new Toyota, Toyota Certified Used and other quality used vehicles. Don’t miss any of the events or specials going on at Brent Brown Toyota! FOLLOW US on Twitter and LIKE US on Facebook!

ToyotaCare Has You Covered

What is ToyotaCare? ToyotaCare is a no-cost maintenance plan that comes in addition to your manufacturer warranty. ToyotaCare maintenance is provided with the purchase or lease of every new Toyota for 2 years or 25,000 miles (whichever comes first). It has you covered for everything from battery jump-starts to tire rotations. Check out the full list below and see just how extensive ToyotaCare coverage is. If you already have ToyotaCare, and you’re looking for the ToyotaCare phone number for roadside assistance on the streets of Provo, call 1-800-444-4195. If you’re looking to schedule for service, get in touch with our service department for help! ToyotaCare Maintenance Coverage If you’re trying to figure out what ToyotaCare is, the best definition is to show you precisely what ToyotaCare covers. While you’ll simply schedule for service at Brent Brown Toyota when you take advantage of covered maintenance, remember that you’ll want to use the ToyotaCare phone number for help with roadside assistance on Lehi streets. Take a look below to see what ToyotaCare covers: ToyotaCare Scheduled Factory Maintenance Covers: Inspect and adjust all fluid levels Replace engine oil and oil filter Rotate tires Multi-point vehicle inspection 24-Hour Roadside Assistance Covers: Battery jump starts Tire service Emergency fuel delivery Lockout protection Towing Winching Have Questions About ToyotaCare Maintenance? Now that you know what ToyotaCare is, if you have more specific questions about ToyotaCare maintenance, give Brent Brown Toyota a call at (801) 223-4400. If you need roadside assistance on the streets of Draper, call the ToyotaCare phone number at 1-800-444-4195. If you’re shopping for a new Toyota and just doing your research about all the perks of joining the Toyota family, be sure to explore our vast selection of Toyota models, apply for financing, and to contact us to schedule for a test drive in Orem. Don’t miss any of the events or specials going on at Brent Brown Toyota! FOLLOW US on Twitter and LIKE US on Facebook! *Covers normal factory scheduled service for 2 years or 25,000 miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska. Roadside assistance does not include parts and fluids, except emergency fuel delivery. Prius Plug-in Hybrid comes with an additional year of roadside assistance, for a total of 3 years from date of first use.

Putting an End-On the Andon

Toyota is moving away from the traditional Andon cords which have previously been a big part of the “built-in-quality” philosophy of the Toyota manufacturing process. The Andon cords have allowed workers to alert co-workers and supervisors of problems that arise on the manufacturing line so that they don’t continue down the line. Workers simply had to pull the cord to stop the line and alert others there was an issue. But, no worries, Toyota isn’t compromising the Toyota Way. They are simply improving the process by replacing the cords with yellow call buttons that will be placed at a waist-high level and will essentially function the same way as the legendary Andon cords. The switch will create a safer, less cluttered and more efficient work environment for Toyota employees. The assembly plant in Tsutsumi has already incorporated the yellow buttons, but no announcement has been made as to when U.S. plants will begin switching over. We’re proud of the value Toyota places on quality and the effort made to ensure our vehicles are a reflection of this commitment. Our team at Brent Brown Toyota is excited to help you find the perfect, quality Toyota to best meet your needs. We offer a large selection of new Toyota, Toyota Certified Used and other quality used vehicles. Make sure you do not miss any of the events or specials going on at Brent Brown Toyota. FOLLOW US on Twitter and LIKE US on Facebook!

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